Since 2003, the Beauty Brands Group has been fuelled by our passion to source innovative, unique and quality beauty products for Australian beauty professionals and beauty retail.

 

Our mission stands to supply our core customers with products that create unique and memorable experiences, backed by quality consumables and tools to optimise their client experience and help make salon life easier.

 

Distributing over 3000 product lines, the Beauty Brands Group covers a vast range of wholesale beauty supplies including disposables, salon furniture and equipment, cosmetics, wax and body supplies and a unique range of salon retail. Our company is home to renowned industry brands as well exclusive distributors of award-winning international names including SpaRitual, Belava, Voesh New York, Avry Beauty, Lash Extend and more. Our subsidiary brands include wholesale brands Barneys Salon Supplies and our retail eCommerce brand, Shopbeauty. 

Located in Melbourne, Victoria, the company also manufactures private labels and sells direct to distributors via association nationwide.